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Music Marketing for Music Industry Success
07
Mar

Survival… of the Music Industry

The one good thing about being with a major record label is that you have a different set of headaches.

You don’t stare at the walls before you go to sleep thinking about… should you wake up in the morning and sell your flat screen TV so you can get studio time. I’ve been working furiously on BOOT CAMP and the actual Music Superstar Formula super course, but everyone is asking the same thing: How do I make it happen? How do I get heard?

Unless you have $20 or 30,000 the answer is going to be simple:

Plan, Create, & Distribute. Probably in that order.

You need to have a plan before you even begin wasting your time in the studio or writing a song. Major labels know this. They have some sort of idea of what kind of songs they’re looking for before they buy songs, before they start looking.

The issue I’m pointing out here is the difficult part, and the difficult part hinges around the fact that in order for your music career to take off you will have to make some sacrifices. Maybe it’s sleep, maybe you will have to give up some writer credit, maybe you will have to sell a TV or a desk or a ring (hopefully you’re not married like me). You HAVE to figure out what those sacrifices are because those sacrifices you make are often the ones that bring you into greatness and help you develop the kind of artistry that major labels WILL NOT PAY TO DEVELOP ANYMORE, but the KIND that ALWAYS sells records.

Think you’re good? Prove it. Prove that you have something so valuable to say and so valuable to hear that I will stop dead in my tracks and listen to it WITH my finger on the rewind button. Think you’re good? Prove it. Show us that you can sell 10,000 copies of your CD on your own. How do you plan to press 10,000 CDs, organize your Myspace page, come up with an incredibly powerful song, get an official website, manage a mailing list, keep track of merchandise, book tours and gigs?

Could you handle all of that today – right now if it all happened in one day… like you might want it?

1 Comment

  • Chris Moran Said:

    I found your site on technorati and read a few of your other posts. Keep up the good work. I just added your RSS feed to my Google News Reader. Looking forward to reading more from you.

    Chris Moran

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